Hilldrup is a long-time supporter of the University of Virginia (UVA) Athletics, and we had an opportunity to sponsor the UVA basketball game against Georgia Tech on February 12. As the title sponsor, our branding was prominent around the arena throughout the game, in addition to the Hilldrup Move Up in-game promotion we do at each game where one lucky fan wins courtside tickets, courtesy of Hilldrup. Beyond the branding, we also had exclusive use of a suite, which Matt Sobel, Director of Workplace Solutions out of our Richmond office, utilized and packed with family and friends. Matt’s daughter attends UVA as does his niece, so it was a nice time to be able to mix business with family!
We appreciate the partnership with UVA Athletics and are thankful for another game that we could sponsor, watch and enjoy. Our team had fun cheering on the Hoos to victory with a 63-53 win over Georgia Tech!